PARTNER
RAISING THE ROOF
INGREDIENTS
ACTIVATION/OOH/PRINT/RADIO/TV
We all have dreams. What may begin as childhood fairy tales, may blossom into exciting adulthood aspirations. Dreams help steer us into new directions, encourage us to try new things, and dare us to live up to our full potential. Dreams give us hope.
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Nobody dreams of being homeless. But sadly, 235,000 Canadians experience homelessness every year, and 1 in 7 people visiting a homeless shelter is a child. By purchasing a toque, you can help prevent homelessness in Canada.
Watch the campaign video below.
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Fairy Tale - Radio :30
00:00 / 00:30
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