top of page
I-ate_FBC_Board-2.jpg
I Ate.
FOOD BANKS CANADA

DIGITAL LEAD GENERATION/OOH/SOCIAL MEDIA

An initiative intended to get the country behind an emergency fundraiser and put food on someone's table.

FBC Deflated gif
FBC Empty Plate gif
FBC I Ate Banners

Introducing "I ATE", a Food Banks Canada initiative intended to get the country behind an emergency fundraiser and show people that their donation will have a dramatic and immediate impact in putting food on someone's table.

FBC I Ate Billboard
FBC I Ate Website
FBC I Ate Mobile Site
CASE VIDEO

RESULTS

11,000% INCREASE

IN INDIVIDUAL GIVING

$150M+

RAISED

690%

INCREASE IN DONATIONS IN 3 WEEKS

1400%+

MORE INDIVIDUAL
DONATIONS YEAR OVER YEAR
bottom of page